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Sporting Equals
Sports and Local Events
2011 Sports & multi-faith calendar
August 2014
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Malky Mackay 

Responding to the recent media coverage of the racist, sexist and homophobic texts sent by the former Cardiff manager Malky Mackay and the former head of recruitment Iain Moody, Arun Kang, the Chief Executive of Sporting Equals said "I was deeply shocked when I read those messages but also saddened that these sort of attitudes exist at such influential positions in the game. It is right that the FA thoroughly investigates the issue. What the texts illustrate is that clubs need to have much better intelligence about what is happening both on and off the pitch. Our Inclusive Club model is designed to work across the equality strands to help club's change their behaviour and thinking at all levels. Its long overdue that football clubs are inclusive and this is embraced by all their staff from players to managers and board members. Inclusivity as well as embracing diversity can help realise financial benefits, mitigate risk and open up new opportunities".

Send us your memorable cricketing film clips

James Walsh the community coordinator for news at the Guardian has come up with his five of cinema’s most memorable cricketing moments from Hollywood to Bollywood. What else belongs on the list?

Our favourite is the classic Bollywood film – Lagaan

Please send yours in

Sporting Equals SportZone @ Birmingham Eid Mela

On Sunday 17 August Sporting Equals set up its Sports Zone at the Birmingham Eid Mela attended by over 20,000 people. The Sports Zone offered people the opportunity to try a new sport from boxing to tennis and during the day hundreds of people took up the challenge, the youngest being just 14 months old!


We were there to highlight the low BME participation rates in sport, particularly among women aged 35-55. During the day we collected some very useful case studies for our insight work into this including a single mother who couldn't attend sports sessions with her sons because of the lack of female instructors and a woman who through injury has stopped playing sport but wanted advice on how to start again. Many women respondents also highlighted their desire to have more sports available at mosques, a proposal we are addressing through initiatives like the Boxing in Mosques project by England Boxing.


The Sports Zone also hosted a political heavy weight boxing contest between the Birmingham Mayor Shafique Shah and his political opponent Peter Douglas- Osborn. Aston Villa, the only football club present at the Eid Mela, also agreed to blog on how their diversity strategy is helping to engage young Asian players linked to the Football Associations current consultation on the subject.


The Sporting Equals Sport Zone will now be travelling on to Leicester on 25 August and then London on 31 August.

Sporting Equals SportZone @ Birmingham Eid Mela

Birmingham Eid Mela celebrates the diversity of the Muslim Community in Birmingham through its culture, food, sport, art and entertainment. Now in its 14th year, the festival is bigger and better than ever and there is something for everyone to celebrate.
The importance of Birmingham Eid Mela is that it is a celebration of Eid which marks the end of the Muslim period of fasting.
Sporting Equals will be at the Birmingham Mela offering Sport Zone activities for people to try their test their skills in different sports. Expect to see mobile Boxing ring fully equipped with punching bags for all age groups to have a go. Tennis and Table Tennis will be available for that one on one challenge, before you can have a dribble of a Football through the cones.

This is a free annual event and promises fun for the whole family. There will be funfair rides, a sports area hosting a Kabbadi and Stone lifting, a bazaar with clothing, jewellery, music and craft stalls and a whole host of catering units selling traditional Asian food.
The event starts at 1:00pm and closes at 7:00pm on Sunday 17th August at Cannon Hill Park, Birmingham. Free public car parking is available at Warwickshire Cricket Ground and limited parking at the MAC centre.

FA Asians in Football Consultation Forum


The FA is coordinating regional forums throughout August and September 2014 to consult on suggested plans on addressing Asian inclusion across grassroots football.

These events are free but all attendees must register in advance

West Ham United FC, Upton Park, E13 9AZ
Tuesday 5th August • 6-9pm

West Bromwich Albion FC, The Hawthorns, B71 4LF
Tuesday 12th August • 6-9pm

Queens Park Rangers FC, Loftus Road, W12 7PA
Tuesday 19th August • 6-9pm

Sheffield United FC, Bramhall Lane, S2 4SU
Thursday 28th August • 6-9pm

GNG FC, Riverside Football Ground, LE3 2FW
Thursday 4th September • 6-9pm

Luton Town FC, Kenilworth Road, LU4 8AW
Tuesday 9th September • 6-9pm

To book your place email

Each event will provide an opportunity to give feedback on these plans and to meet key local stakeholders.

Sporting Equals exists to actively promote greater involvement by all communities that are disengaged especially the black and minority ethnic population in sport and physical activity. We are the primary driver and funding channel for national and regional programmes in this field.

We work closely with both the providers of sporting opportunities (national governing bodies, local authorities and agencies, sports organisations) and the users of sporting opportunities (community and faith groups, local clubs, charities and individuals). We also have strong links with NHS agencies and other organisations addressing health inequalities in society.
Sporting Equals is one of five National Partner’s to Age UK and is the delivery organisation for the Faith and Community Strand of the Fit as a Fiddle Cascade Training Programme.
Find out more...


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