"The new strategy presents a real opportunity to promote inclusion in sport from playing pitches to boardrooms. We welcome the emphasis on government departments working in a more joined-up way as this will be necessary if we are to tackle the barriers that prevent many black and minority ethnic (BME) communities getting involved. "
"We are particularly pleased that the government are keen to improve diversity within the boardrooms in the governing bodies in sport. Sporting Equals's "LeaderBoard" initiative is already exploring ways to do this by working with Sport England, UK Sport and several National Governing Bodies of sport as we feel that this will lead to improved business performance and better informed decision-making when it comes to attracting under-represented groups into sport. Currently BME communities make up only 3% of board positions in NGBs in sport and this needs to improve".
"Our research carried out with some BME communities, such as south Asian women for example, has highlighted to need to provide bespoke sporting offers for this group, and it is great that the new strategy is talking about customer-centric approaches. Sporting Equals has been working with faith centres in cities which have significant BME populations and we have been able to develop sport and physical activity projects that are tailored to local peoples' needs."
MIND - CAMPAIGN BURST
As part of the MIND Campaign burst Sporting Equals is working with grassroots community projects to deliver a number of events in key locations to help raise the importance of keeping active to maintain an active and healthy mind.
BEDSA 2017 Award Winners
The third annual British Ethnic Diversity Sports Awards (BEDSA) took place on Saturday 18th March. The ceremony was hosted by Sir Lenny Henry and attended by over 800 guests. Click below for a full list of all the winners.
BEDSA 2017 Highlights
Sir Mo Farah and Kadeena Cox scoop top awards at the third Lycamobile British Ethnic Diversity Sports Awards (BEDSAs)
MIND - CAMPAIGN BURST
Sporting Equals are working in partnership with MIND to help promote mental health and wellbeing to BAME communities. Health and Fitness expert Dal Dhaliwal blogs on how getting active can support your mental wellbeing.
Happy Chinese New Year!
Sporting Equals latest consumer insight identifies that the UK Chinese population does not form a cohesive integrated community, but is a complex mix of ethnic, class and professional differences
Launch of Future Sports Leaders Event
We are delighted to launch Future Sport Leaders in partnership with Youth Sport Trust and Sport England on the 10th February 2017 at Hotel Football, Manchester