Changing lives through tennis
We know first hand how tennis can help build confidence and develop skills, both on the court and off. The Serves programme aims to transform the lives of disadvantaged people by giving them the opportunity to play tennis.
We take tennis into places it's never been before, equipping local people trusted and rooted in communities with the skills to provide tennis activities for everyone.
As part of Serves, the Tennis Activator course trains community champions with basic tennis organisation and delivery skills to confidently run a session in a fun and informal way. We also provide a range of dynamic and flexible resources including a permanent pop up court, alongside modified kit (soft balls, appropriately sized rackets and nets).
Midlands Serves Centres
ASTON MANOR ACADEMY
Weekly tennis sessions attended by mixed group of 11-15 year olds. Majority og participants are Pakistani and Black African and Caribbean. Eight activators trained to sustain sessions throughout summer term.
CLIFTON PRIMARY SCHOOL
Weekly after-school tennis session on a Tuesday. There are also 2 extra-curricular lunchtime tennis opportunities for the pupils.
Targeting 60 young people to take part through the duration of the project with single tennis activator trained to run sessions
THE BUDOKAN AND HUB
There are sessions every week delivered to different target audiences with after school sessions on Wednesdays for both male and female participants aged between 14 – 18 from local schools and the community. Also, a separate session for 19yrs and above, open to only female members of the community.
MUSLIM SCOUTS ASSOCIATION
Tennis is delivered to young men and separate sessions for the females. Each session will last 1 hour and takes place at our centre or Billesley Indoor Tennis Centre on Sunday engaging 20- 30 individuals.
ODARA WOMENS CENTRE
Tennis sessions target new participants to the sport by advertising in local community centres and via word of mouth in the local communities. Odara have a client interest form which also indicates the level of latent demand. Sessions are run by three trained activators on Saturday mornings aiming to sustain atleast 10 regular participants.
MIND - CAMPAIGN BURST
As part of the MIND Campaign burst Sporting Equals is working with grassroots community projects to deliver a number of events in key locations to help raise the importance of keeping active to maintain an active and healthy mind.
BEDSA 2017 Award Winners
The third annual British Ethnic Diversity Sports Awards (BEDSA) took place on Saturday 18th March. The ceremony was hosted by Sir Lenny Henry and attended by over 800 guests. Click below for a full list of all the winners.
BEDSA 2017 Highlights
Sir Mo Farah and Kadeena Cox scoop top awards at the third Lycamobile British Ethnic Diversity Sports Awards (BEDSAs)
MIND - CAMPAIGN BURST
Sporting Equals are working in partnership with MIND to help promote mental health and wellbeing to BAME communities. Health and Fitness expert Dal Dhaliwal blogs on how getting active can support your mental wellbeing.
Happy Chinese New Year!
Sporting Equals latest consumer insight identifies that the UK Chinese population does not form a cohesive integrated community, but is a complex mix of ethnic, class and professional differences
Launch of Future Sports Leaders Event
We are delighted to launch Future Sport Leaders in partnership with Youth Sport Trust and Sport England on the 10th February 2017 at Hotel Football, Manchester